Resources & Case Studies

  • The Twilight Saga: Eclipse

    The Twilight Saga: Eclipse

    ChaCha drove 23% increase in location-based opening weekend premiere turnout.

  • DrugFree.org

    DrugFree.org

    The Partnership at Drugfree.org connected parents and teens achieving response rates over 9.8%.

  • FCU: Fact Checkers Unit

    FCU: Fact Checkers Unit

    NBC Universal’s Digital Studio partnered with ChaCha for the ultimate fact-checking experience.

  • Transformers 2

    Transformers 2

    ChaCha helped Paramount Pictures acheive a 27% point increase in unaided awareness.

  • To Save a Life

    To Save a Life

    Precise mobile targeting and 29 creative executions drove response rates near 6%.

  • The Vampire Diaries

    The Vampire Diaries

    The CW Network found ChaCha a great partner for reaching young, tech-savvy influencers.

  • Coke Zero

    Coke Zero

    Coca-Cola found intimate 1:1 consumer interaction with ChaCha’s conversational platform.

  • Obama Campaign

    Obama Campaign

    President Obama’s award-winning election campaign used ChaCha for mobile engagement.

  • Palm

    Palm

    ChaCha drove measurable holiday sales for Palm with consumers indicating 40% intent to purchase.

  • Lids

    Lids

    It’s hats off to a campaign for Lids with 5.5% response rate and 200% ROI.

  • Red Bull Indianapolis GP

    Red Bull Indianapolis GP

    ChaCha created a unique and conversational relationship between Red Bull MotoGP and Fans.

  • DoSomething.org

    DoSomething.org

    DoSomething.org found creative ways to reach a generation of doers and get them to take action.